adminser It cannot be easy to find a suitable template if you have never created a jewelry website. This article will help you identify what to look out for and provide examples of templates from different website builders.
There are often dozens, if not hundreds, of templates available. How can you choose the best?
Consider functional elements when choosing a template. Design elements are also important considerations. While the available features will ensure you have all the tools and processes necessary to manage an online eCommerce store, the design features will allow you to sell more products and build your brand.
When choosing a website builder, consider the following functional features.
Product filters and search bar – If you have an extensive catalog, search bars ensure visitors find what they want. Many jewelry shoppers seek something specific, such as engagement rings, necklaces, or bracelets. It is essential to provide search functionality and product filters that allow them to narrow their search.
Mobile-friendly responsive design – In 2021, 54% will be made online via mobile devices. Make sure the template you choose can be adapted to different screen sizes. This will ensure your website is accessible from all devices, including mobile and tablet.
SSL certificates are vital to protect customers’ data from hackers. This will benefit your SEO efforts and allow you to appear on search engine result pages. Although most platforms offer SSL certificates for free with paid subscriptions, it is worth checking to make sure it’s something that you need.
Blog -Jewelry has a competitive market. A blog providing more information about your jewelry will allow you to convert customers into paying customers. Blogs can also be used to drive traffic through SEO. We recommend it. Consider a blog template enabling you to create and edit posts if you have decided to start one.
What design elements should you look for in web templates?
Although functionality is necessary, design is just as crucial in a jewelry shop.
When you think about a brick-and-mortar jewelry store, lighting, placement, and displays are all essential to make the products look glamorous. Online jewelry is no different.
When evaluating ecommerce website templates, look at the following design elements.
A homepage that is photo-focused. A homepage that showcases large clear jewel photos creates an immediate impression.
Gallery display options for use on the home page and product pages (360-degree product pictures are a huge plus).
It is essential to leave white space, so the visitor doesn’t get distracted from the products. A well-designed jewelry template allows the jewelry to speak for itself.
Placing your logo – Branding is an essential element in justifying the price of the jewelry. A simple trick to get people to notice your brand is establishing a symbol in the center of the page.
It is essential to have a visually appealing and simple-to-read testimonial block design to include social proof on your site. Your visitors will pay more attention to lovely testimonials.
Six website builders that offer the best ecommerce themes to help jewelry businesses
These examples are from several website builders, so you can get a better idea of what to look out for in a website template.
Shopify – Canopy (Elda style variation)
Shopify needs no introduction. You’ve likely already tried them. Shopify powers 18% of eCommerce stores worldwide, making it one of the most popular website builders. Shopify’s easy-to-use editor is great for beginners, while its advanced eCommerce features allow you to scale up. Shopify is used by massive brands such as Gymshark and Fashion Nova.
You can add a YouTube or Vimeo video to your home page.
It is mobile-friendly and has a search function. Users also report excellent customer service from the designers.
The only problem is that the template comes for $180. The template is worth the price, considering all its features.
The Elda design features a muted color palette, lots of white space, and a central logo.
Like with the Wix template, you can preview another image by hovering over products on listing pages.
You can also use the template’s promotional banner to inform visitors about your latest sales and promotions.
