adminser As COVID-19 is a time of environmental protection, fair trade and sustainability are emerging trends in the fashion and handloom industries. Quality products are no longer enough to attract customers. Other factors, such as social and environmental values, are also aligned.
By making the right purchases, consumers can help support fair trade.
As COVID-19 is a time of environmental protection, fair trade and sustainability are emerging trends in the fashion, handloom, and packaged goods industries. Quality products are no longer enough to attract customers. Other factors, such as social and environmental values, are aligned with their philosophy. The consumer is choosing brands and companies that follow fair trade practices. This includes providing opportunities for disadvantaged producers, transparency in payment, accountability, fairness, no child labor, good working conditions, and respecting the environment.
The fashion industry has been identified as one of the most significant contributors to pollution. Research shows that fashion production accounts for 10% of the carbon emissions from humans. It also dries out water sources, pollutes rivers and lakes, and dries them up. Eighty-five percent of textiles are thrown away each year. When washing certain types of clothing, thousands of pieces of plastic are released into the water. Fairtrade is needed to achieve sustainability in food and fashion choices.
Fairtrade, according to the World Fair Trade Organisation, is a partnership based on dialogue and transparency that seeks greater equality in international trade. Fair trade contributes to sustainable growth by providing better trading conditions and protecting the rights of marginalized workers and producers, especially in the South. We are often unaware of the impact of our purchases on the lives of the farmers, artisans, and weavers further down the production line. We would never support unfair production methods if we were aware of the ground reality. Instead, we’d choose companies that are committed to sustainability and fair trade.
Why is fair trade important?
We are often ignorant about the realities of production because we lack knowledge. Knowing the brand’s production sensibilities and the brand itself can help put an end to unfair practices against poor weavers and farmers. It is possible that the factory doesn’t follow sustainable or ethical standards, which could mean your clothing was made by a child, who might or might not have even been paid.
How can fair trade help you in the long term?
The following benefits can be gained by purchasing Fairtrade products:
Fair Trade offers producers a minimum price in order to combat poverty. Farmers selling to Fairtrade distributors will still get a fair price if the prices on the global market fall below this level.
Save the environment by following fair trade practices: Fair trade practices encourage environmentally friendly and conscious products. Appropriate trade products also do not contain ingredients that are harmful to the environment. They are made with minimal pesticides and fertilizers, which makes them better for consumption.
Supporting the community: When weavers or artisans are most affected by an economic downturn during a pandemic and the economy is slow, purchasing a Fairtrade product can provide them with a source of income. Fairtrade companies use the extra money they make to support community development programs like schools, healthcare, and infrastructure improvements for weavers and artisans.
